Imery Group is proud to announce the launch of an online Research Center onProudGreenHome.comfocused solely on our showcase home currently under construction in Atlanta’s sustainable Serenbe community. is a widely-read publication and knowledge resource for the residential building industry, and the project aims to educate and inspire homebuilders and homeowners nationwide about the benefits of building green.

Some of you may recognize the Serenbe community as the site of HGTV’s 2012 green home giveaway. But unlike other showcase green homes, the Proud Green Home project will chronicle from start to finish the design and construction choices made by the Imery Group.

“The first Proud Green Home project aims to make the science behind green building more accessible to the average homebuyer,” said Bob Fincher, Publisher and CEO “We’re thrilled to have the Imery Group leading the design and construction. Luis Imery is a longtime contributing writer on our site and a true expert in the green building field.”

The design specified by Imery Group and architectural firm LG Squared is expected to result in an energy rating that is 55 percent better than a similar-sized home built to Georgia’s minimum energy code requirements. With the addition of rooftop photovoltaic solar panels, the Proud Green Home will achieve net-zero, or near net-zero, efficiency—meaning that over the course of a year, it will produce roughly as much energy as it consumes.

The Proud Green Home also is projected to meet the highest levels for EarthCraft House, ENERGY STAR, Indoor Air Plus, and WaterSense green building certifications. Other notable features will include continuous slab-edge insulation, a ventilation energy recovery system, solar thermal hot water, a mini-split HVAC system, and a 29-foot foyer to promote passive air circulation.

Luis Imery will be contributing regular blog and video posts to the Research Center throughout the construction and commissioning process. In addition, Imery Group will host a pre-drywall open house in the coming weeks to showcase the home’s design and construction techniques. In the meantime, other builders, designers and homebuyers can take a guided video tour of the home produced with the latest in 3D-rendering technology by VIMtrek.  You are also welcome to make a weekend site visit during one of the many events hosted by Serenbe, or just to visit. Stop by the real estate office to get the latest sales prices information.